Danfoss Industrial Automation rebrands to focus on sensors

Danfoss Industrial Automation has been rebranded as Danfoss Sensing Solutions.

A new organizational setup will enable Danfoss to offer a broader product range, more diverse sensor technologies, and support and services for sensor ecosystems.

“A crucial part of this journey is to extend our offering within digital sensor connectivity for wired and wireless sensor solutions,” says Bert Labots, Danfoss vice-president.

“Another differentiator for Danfoss Sensing Solutions are the diagnostics and smart sensors that allow for instant programmability and remote technical support on the sensor side.”

The rebranded company will also offer customization of all its products, so customers can quickly adapt to changes in product and application range.