Manufacturing AUTOMATION

Hannover Messe announces full conference program

March 17, 2021
By Manufacturing AUTOMATION

The organizers of Hannover Messe have released the conference program for the all-digital edition of this year’s fair, which takes place Apr. 12-16.

More than 1,500 program items centre around innovation, networking and orientation in the age of industrial transformation.

The first day of the show will include addresses from German Chancellor Dr. Angela Merkel, Lower Saxony’s prime minister Stephan Weil and Hannover’s mayor Belit Onay, as well as the presentation of the Hermes Award.

Three association presidents – Siegfried Russwurm (BDI–German Industry Association), Karl Haeusgen (VDMA–German Association of Mechanical and Plant Engineers) and Dr. Gunther Kegel (ZVEI–German Electrical Industry Association) – will explore the general economic outlook for German industry.


From Apr. 13 to 15, the focus is on the core topics of Hannover Messe: from industrial transformation, machine learning, networked supply chains and lightweight construction to cloud solutions, environmental protection, renewable energy and the silicon economy.

The guiding principle of this year’s fair is that digitalization and artificial intelligence are leading the world into a platform economy. As a result, data-driven technologies such as IoT and blockchain enable new business models that link goods, information and financial transactions worldwide.

Digitalization also makes the energy system more efficient overall and opens up the energy market for new technologies and business models. Green hydrogen, in particular, can be used as a versatile energy carrier and storage medium with the help of Power-to-X processes in all sectors.

On Apr. 16, event organizers Deutsche Messe AG stage the WomenPower career congress under the motto RESET.RETHINK.RESTART. The program covers socio-political issues such as AI, equal opportunity and sustainability as well as career topics such as “Scoring successfully in meetings – also virtually,” “Successful networking in the STEM fields,” and “Salary negotiations – strategies for women.”

In addition to the conference program, an expo with over 1,100 exhibitors will run concurrently.

For more details on the conference and to find the link to register, click here.

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